Digital marketing has become a revolutionary new space for marketers to navigate in recent years. However, people who may not be as familiar with it are easily fooled by myths surrounding it, and as we get new digital marketing developments, further context to these myths is no longer being supplied or understood. Today we’re here to debunk some of these myths.

REMARKETING IS ANNOYING CONSUMERS – Remarketing is an industry practice that a lot of brands use. Why? Because it works. Also, a recent study revealed that a majority of consumers are ok with advertisers using their data, as long as it will provide a better, personalized consumer experience. You might be missing out on a chunk of potential consumers if you’re worried your ads will bother them.

SEO IS DEAD – On the contrary, Search Engine Optimization is not dead—far from it. In a modern world where people perform a billion searches per day, SEO is still as relevant as ever and is something companies should consider investing in.

CONTENT ISN’T IMPORTANT AS LONG AS YOU POST A LOT – In this day of social media saturation, QUALITY>QUANTITY. Having fewer posts that resonate is way better than bombarding your audience with meaningless posts.

HAVING JUST ONE SOCIAL MEDIA PLATFORM IS ENOUGH – While it’s important to identify which social media channels to focus and invest on, having a presence on multiple platforms can help further awareness and visibility for your brand instead of just one.

WANT CUSTOMIZED DIGITAL STRATEGIES TO IMPLEMENT FOR YOUR BRAND?

Entrepreneur Made Easy (EME) can help your brand soar by offering various digital solutions for any digital marketing goal. Whether you need help in streamlining strategies, finding relevant tips to apply, or executing digital marketing strategies from social media, SEO, SEM, and website, we can help. How? Visit Entrepreneurmadeeasy.com or schedule a phone consultation to find out more about how we can help your brand achieve your business goals.