Previously, we’ve written in great length about the vital role of a professional website in your business, tips on how to make the most of your website, as well as the importance of a website audit. Now what?

IS HAVING A FULLY FUNCTIONING WEBSITE ENOUGH TO DRIVE SALES?

Unfortunately, the answer is no. As with everything, effort and patience are required in order to thrive, and the same goes for your website before it converts to a sale. Here, we’re going to go on a deep dive into website marketing strategies and some tips on how you could get more traffic and visitors to your website.

WHAT IS A WEBSITE MARKETING STRATEGY? WHAT SHOULD YOURS BE?

Before you continue reading, you have to know that there isn’t one strategy that fits all. We have to start with a goal. You can’t have a solid conversion strategy if your website has a slow loading time. You need to identify these weaknesses through a website audit. Want a professional website audit for free? Contact us to find out how you can get one.

WEBSITE MARKETING TIPS

After identifying points for improvement, ideally, you’ll have an optimized site that’s ready to implement marketing strategies!

• Run a website only contest or giveaway

Create an offer than can only be availed by going to your website.

• Promote your website on your social media pages

Promote the ongoing contest/giveaway on your social media pages for easier access!

• Create a content plan for your website

Aside from running contests and giveaways, think of more ways to get people to visit your site. Offer freebies and update your blog frequently with useful information and tips that your consumers can use. They’ll thank you for it!

• Leverage newsletters and email marketing

You’ll have a better chance of converting people who already opted into your newsletters and email marketing campaigns. Make sure they’re engaged!

Make sure to visit our website and blog often to get updated on more tips on how to market your website. In need of digital solutions for your business? Entrepreneur Made Easy can help you! Call us now at 1-833-299-5001 and let’s get started!